Hello, I'm Everyday California.

Everyday California is a La Jolla-based ocean adventure and lifestyle brand that is committed to making fun happen​,​ creating cool products​,​ and using business to protect the environment. The company specializes in eco-friendly excursions and surf-inspired apparel and accessories. Everyday California’s adventure business includes guided kayak tours​,​ surf lessons​,​ and ocean equipment rentals. Its apparel business caters to men​,​ women​,​ and kids​,​ with products sold in its flagship store​,​ online​,​ and in select retailers.